Make

Visual automation platform for building multi-step scenarios with AI steps

AI Office ProductivityFree planOverseas★★★★☆ 4.0

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What is Make?

Make is a visual automation platform where you assemble scenarios on a canvas: a trigger starts the flow, modules transform the data, and routers branch it into parallel paths. It is made by Make, formerly Integromat, and handles complex branching logic more gracefully than simpler trigger-action tools. AI modules and assistants let a scenario call a model, classify text or pull structured data out of documents as one step among many. The power comes with a real learning curve, and operations are metered, so an inefficient loop can consume a month's quota quickly.

Last updated: 2026-09-20. This site only provides an index; for exact features, pricing, and licensing, see the official website.

Key features

Canvas-based scenario builder with routers, filters and branching
Iterators and aggregators for handling lists and batched records
AI modules for prompting, classifying and extracting from documents
Hundreds of app connectors plus generic HTTP and webhook modules
Scheduling, error handlers and automatic retries on failing steps
Custom apps and functions for logic the visual editor cannot express

Pros & cons

Strengths

Handles genuinely complex multi-branch flows better than simple tools
AI steps sit naturally beside ordinary business automation
Error handling and retries make long-running scenarios practical

Watch out for

Steeper learning curve than trigger-and-action competitors
Operations are metered, so wasteful flows cost real money
Debugging a large scenario takes patience and discipline

Best for & use cases

business process automation, data sync between apps, ai-assisted workflows and document processing

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FAQ

How is Make different from Zapier?

Make is stronger on complex, branching logic with iterators and aggregators, and its canvas shows the whole flow at once. Zapier is easier to start with and has a broader catalogue of simple integrations.

Where does AI fit in?

AI is one kind of module. A scenario can send text to a model, classify or extract structured data, and then route the result into another app, all within the same flow as ordinary steps.

What does pricing depend on?

Operations, which are counted each time a module runs. A busy scenario with loops and polling burns operations fast, so designing flows carefully is worth as much as choosing a plan tier.