Snap's cartoon avatar system for stickers, keyboards and Snapchat
Bitmoji is Snap's avatar system: you build a cartoon version of yourself, then use it as stickers, keyboard content and an in-app character across Snapchat. Creation is mostly manual, choosing features, hair, clothing and accessories, with a selfie-based starting point and more recent AI suggestions for outfits that you can accept or ignore. The sticker library is really the product: thousands of poses covering reactions, occasions and everyday situations, delivered through a keyboard that works in other messaging apps, plus 3D avatars with AR lenses inside Snapchat. It is free and tightly tied to Snap's ecosystem.
Last updated: 2026-09-20. This site only provides an index; for exact features, pricing, and licensing, see the official website.
chat stickers, social reactions, snapchat identity and classroom visuals
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No. The avatar, sticker library and keyboard are free. Some related features sit behind Snapchat's own paid subscription, but that is a Snapchat product rather than a Bitmoji plan with its own price.
It plays a supporting role. A selfie can seed the initial avatar, and AI suggests outfits and looks, but the design decisions remain yours, and deep customisation lives inside the Snapchat mobile app.
Yes, through the keyboard and stickers in other messaging apps and a few desktop integrations. Full 3D and AR features stay inside Snapchat, so the experience is richest there.
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