Freepik

Stock asset library with its own AI image and video generators

AI Design & UIFree planOverseasβ˜…β˜…β˜…β˜…β˜† 4.0

What is Freepik?

Freepik started as a library of free and premium vectors, photos, icons and mockups, then added a substantial AI layer on top. The suite covers text-to-image with several selectable models, upscaling, background removal, retouching, sketch-to-image and short video generation, all inside the same interface used to browse stock. It is a genuinely mixed product: part human-made asset marketplace, part generation and editing workbench. The useful part is the combination, since you can find a ready-made vector, generate a variation and retouch it without switching services or reconciling two subscriptions.

Last updated: 2026-09-20. This site only provides an index; for exact features, pricing, and licensing, see the official website.

Key features

  • Stock library of vectors, photos, icons, mockups and templates
  • Text-to-image generation with several selectable models
  • AI upscaling, background removal and photo retouching tools
  • Sketch-to-image and image-to-image variation workflows
  • Short AI video and background generation experiments
  • Attribution-free commercial licensing on premium plans

Pros & cons

Strengths

  • One subscription covers both stock assets and generation
  • Large library makes it easy to mix AI and human-made material
  • Free tier stays usable for personal projects with attribution

Watch out for

  • Free downloads require attribution and have daily limits
  • AI output quality varies noticeably between selectable models
  • Licence rules for generated versus library assets confuse people

Best for & use cases

marketing visuals, social graphics, presentation imagery, vector assets

If you're comparing similar products, check the alternatives below, or browse all tools in the AI Design & UI category.

FAQ

Is Freepik an AI tool or a stock site?

Both. The stock library of vectors, photos and mockups came first and remains the core. AI generation, upscaling and editing were layered around it, so a single credit balance can be spent on either side of the product.

Can I use free downloads commercially?

Free assets generally require attribution and carry per-day limits. Paid plans grant commercial use without attribution, but the terms differ between library assets and AI-generated output, so read the licence page carefully.

Which AI models does it offer?

Several text-to-image models are selectable inside the generator, and the roster changes as new models are released. Availability and credit cost per image depend on the chosen model and your plan.